Are you using calls to action effectively?

By Jason Hulott | CTA, A/B testing, Articles, calls to action

A CTA (call to action) is an essential element of any sales page online, whether that is your homepage, a dedicated landing pages or another page. But are you using them effectively? Here are some[…]

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Calls to action – do you have them?

By Jason Hulott | copywriters, CTA, Guide to CTA, landing pages, split testing, A/B testing, Articles, calls to action

A call to action, or CTA, is something you will hear a lot about when you start marketing your business. However, despite essentially being quite a simple concept, they can often be difficult to get[…]

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